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| "They got it. They understand our market. They understood our technology. They gave us the right positioning and messaging for our audience."
– Dominic Li, VP of Portfolio Development, British Telecom |
| "As our outsourced marketing department, not only did Launch Pad do a superior job over an in-house team, they were less expensive. They really understood our business and gave us the right positioning and branding strategy. Overall, a tremendous value!"
– Steven Mauss, President and COO, KnowledgeRelay |
| “Launch Pad did really great work on a research survey and resulting segmentation work. It was the most intelligent, productive conversation we’d ever had on segmentation.”
– Michael Idinopulos, VP of Professional Services & Customer Success, Socialtext |
| "I really liked the Launch Pad’s approach to marketing – an optimal balance between art and science. Their work was both creative and on target."
– Jeffrey Shepard, Product Manager, Sigaba |
| “I have worked with Launch Pad on two projects – one was an online research study and the other was a focus group. Launch Pad was quick to understand our business requirements and apply the right research methodologies so that we could get the results to help guide our business. Whether you want quantitative or qualitative research, if you want an expert in their field who can apply that knowledge to your business problems in a quick and affordable way, give Launch Pad a call.”
– Randhir Viera, VP of Product Marketing, Eye-Fi |
| "Through their interviews with the prospective customers, Launch Pad kept my previous company from launching a new service that would have been a grave and costly mistake."
– Ron Mester, CEO, Staffing Industry Analysis |
| “Shelley and her team did a great job on a project to help us validate and develop strategic new offerings in the IT security market. They were rigorous and professional throughout the process, and we got good value for the money spent. Most of all we appreciated their leadership in making strategic recommendations rather than just providing information. They changed our thinking and we ended up going in a different direction than we had originally anticipated. We intend to work with them more in the future.”
– Mark Richard, CEO, Moyo Group |
| “We wanted to improve our service by surveying our customers. We were concerned that we would not ask the right questions, fail to recruit sufficient respondents, or misunderstand the results and draw the wrong conclusions. So we hired LaunchPad. They asked the right questions, got a tremendous response rate, and did an excellent job analyzing and presenting results to our management and sales, marketing and engineering teams. I give Shelley and her team the highest recommendation.”
– Jon Brody, VP of Marketing, TriCipher |
| “Launch Pad brought a practical business perspective when interpreting research results and went the extra mile by delving deeply into the data to answer every last question we had. We were very impressed with the Launch Pad team.”
– Ron Glibbery, VP of Marketing & Business Development, Kleer |
| "As an advisor to several European companies wanting to establish a foothold in N. America. I used Launch Pad to size and segment the markets and develop positioning. I have found Launch Pad consultants to be highly professional and their process to be analytical thorough, quick and effective. I would always consider using them again."
– Michael Pliner, PhD, Independent Venture Partner & Former CEO of Verity |
| "I hired a sharp, tough marketing consulting, Shelley Harrison…She was absolutely, utterly infallible on tactics and implementation. She knew every customer, vendor, PR firm, trade show, telemarketing firm, shipping company and distribution channel."
– Charles H. Ferguson, Founder of Vermeer Technologies, creator of Microsoft FrontPage |
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